98KUPD’s BRUFEST Presents Sabroso: Craft Beer, Taco & Music Festival


Sabroso: Craft Beer, Taco & Music Festival

In a dream collaboration between California’s most successful and respected craft beer festival producer Brew Ha Ha Productions, premier music festival production company Synergy Global Entertainment (SGE), and 98KUPD’s UFest (celebrating over 20 years) link up for the debut of 98KUPD’s BRUFEST presents Sabroso: Craft Beer, Taco & Music Festival powered by Gringo Bandito. The festival will take place at the Fear Farm Festival Grounds in Phoenix, AZ on Saturday, April 15 from 1:00 PM-10:00PM (VIP and Early Entry opens at noon; All Ages Entry begins at 4:30 PM). This event will feature live music, lucha libre style wrestling, complimentary craft beer tasting from some of the best breweries in the country (until 4:00 PM), and numerous taco vendors.

BRUFEST presents Sabroso co-producer Cameron Collins of Brew Ha Ha Productions says, “We are excited to have Sabroso Craft Beer & Taco Festival expand into Arizona this year by partnering with KUPD and the legendary UFest to create BRUFEST. Sabroso has been a fan favorite in Southern California the past few years and I know it’s going to do great in Arizona! The craft beer community is growing like crazy in Arizona and there is some incredible beer coming out of the state.”

98KUPD Program Director / Middays DJ Larry McFeelie says, “KUPD is thrilled to be working with SGE, Brew Ha Ha Productions and The Offspring this year for UFest. We’ve been working on combining a beer fest with UFest for some time, and this was the perfect marriage! UFest 2017 (BRUFEST) will be one of the biggest parties of the year!”

Beer, Music, and Tacos

BRUFEST presents Sabroso will host over 160 craft beer options from 40 breweries and features a music lineup headlined by multi-platinum rock band The Offspring. In addition, there will be performances from Pennywise, Atreyu, All That Remains, Hell or Highwater, and Through Fire.

Dexter Holland of The Offspring says, “We love tacos, Pennywise AND beer, so this is gonna be a great day for us!”




Festival General Admission- $49

Early Entry Tickets are $65

VIP Lounge tickets, which include a VIP front-of-the-stage viewing area, are $125.

What is the difference between GA and VIP?

All tickets include complimentary beer tasting and access to view the music stage but there is a slight difference between the two. General admission tickets provide up to 30 3-ounce craft beer tastes and VIP tickets include up to 35 craft beer tastes. The VIP Lounge + Early Entry Ticket includes 1 festival admission ticket for craft beer tastings, music festival, VIP entry lane with one hour early entry for craft beer tastings (Noon), VIP lounge access with exclusive craft beer tastings and special taco vendors, front of stage viewing access, VIP bathrooms, VIP parking, and VIP commemorative laminate.

General Admission and VIP tickets will be available on their website.


Fear Farm Festival Grounds is located at 2209 N. 99th Ave. in Phoenix, AZ and is easily accessible by car from the Southwest region and by plane via Phoenix International Airport. Parking will be available for $10 per car and a ride share dropoff and pickup area will be located near the festival entrance.

For the most up to date information, visit their Website, Facebook and Instagram


Sabroso: Craft Beer, Taco & Music Festival

Saturday, April 15

Fear Farm Festival Grounds in Phoenix, AZ

Rashae- FestPop Staff Writer


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